E-Newsletter : Don’t leave your brand behind
I received an email newsletter from a really fantastic brand this week that featured special offers, new products, deal bundles and suggestions for Father’s Day gifts. Visual
When passion meets work, work becomes a hobby!
Ever since I was a young child I loved creating things. Drawing pads, colouring pencils, glue and scissors were my best friends. I was one of those kids that was never bored and al
How I survived a year of Working From Home!
Many of us have a variation on the story now, but in March of 2020 I found myself working from home as a full-time employee for the first time. I make the full-time distinction as
A Clever way to use a podcast: Nano Nagle Place
When it comes to your Digital Marketing, a very clever way of making your organisation or brand stand out could be to start your own “Podcast Show“, effectively creatin
An Innocent Rebrand?
Innocent’s social media team is back at it again, with their genius PR stunts. After their ‘Pancake Tuesday‘ craze encouraging the public to use their lemon and lime
Taking away the fear and the power of great communications the KLM way
I just received a very clever piece of personalised email correspondence from the President and CEO of KLM Royal Dutch Airlines, Pieter Elbers, which was designed to reassure anyon
How Innocent was the ‘Conker’ publicity stunt?
The Coca-Cola owned brand Innocent, famous for its smoothies and juices, is a great recent example of how a communication’s team careful management of a publicity stunt gone wron
It’s all about integration!
A big shift has happened with media in the last 10 years. I remember 10 years ago when the wheels well and truly fell off the economy, we had a thing called social media, which eff
PR Stunt – “Dove Real Beauty Sketches”.
The company Dove is legendary when it comes to creating world renowned publicity stunts and one of my favourites has to be the short film they created in 2013 titled, “Dove Real
Some Instagram changes for the better?
In my training sessions, I always start off by saying that Instagram is the platform where you show your best side. From amazing pictures of products to great pictures of your team