The end of the Business Card?
I was having a chat yesterday with a businessman who was saying how LinkedIn was his new business card – that when he meets a new business contact, instead of handing them a
Local Elections, old codgers and phone zapping…
We were in our local, the Inniscarra Bar, one of the most authentic old style pubs you will find in the country, part of that dying breed where the walls will talk warmly to you ab
Is the future of social media to not be on social media?
Is the future of social media to not be on social media? That seems to be the viewpoint of Lush UK at the moment. Out of nowhere, they announced recently that they would be shutt
Space Force or Space farce?!!
Whatever your feelings about the current person sitting in the White House in the United States of America until a real President is elected, one thing is without question..
Don’t be a Commodity, be Remarkable!
Queuing for my salad at lunchtime in the corner store near our office today in Dublin, I couldn’t help but notice the piles of health bars above the sandwich bar. Even if I wante
Ireland’s recycling campaign – what campaign?
A topic that has gained prominence recently has been the amount of accumulating waste, particularly plastic that is ending up in the world’s seas and oceans with vast areas n
What should Bank of Ireland do with their sponsorship of the Ulster Rugby team?
Today, Bank of Ireland issued a statement to the media concerning their sponsorship of Ulster Rugby. They have said that it is ‘highly concerned‘ and is reviewing its p
Consumer Branding and JK Rowling
As I sit at home on a snow day working like many others across the country, which is all made possible by the glorious Google Drive, I started wondering about what my next blog sho
The Beginning of Our Journey
Recently myself and Fuzion’s Creative Director, Jonathan, held an internal presentation. We added a few new members to the team, some of whom had not worked directly with designe
Capturing your Story
In a previous post we outlined our Fuzion Process, which is a framework that we use with clients for their planning. We use this “Story” framework and we find that it brings
