Without some “wow” it just won’t work!
I arrived there in torrential rain and entered a premises that lacked personality, that lacked anything. No pictures, no branding, no product displays…nothing. There was a di
Look ..it’s a Panda!
My daily commute is such an entertaining part of my day. From 7.15am to 8.30am my feet barely touch the ground except for my walk from the train platform to the 145 bus. If you are
Artisan and things I can believe in
Many years ago (in the late eighties/early nineties) I was the general manager of a Guinness owned company in Cork called Deasy’s. We manufactured soft drinks and we distribu
Wake up and smell the hops!
I was enjoying my ‘Dublin Bike’ as I cycled through Dublin city on the way to a new client meeting in The Digital Hub. I did something I had not done for a while.. I st
Driving Change and clever campaigns
Every day we see brands rolling out new campaigns, launching a new initiative, promoting something. Social media is awash with hashtags and promoted posts and PR photocalls feature
Music for my cremation and 9 other things I learnt last weekend at Offset
You may or may not know about Offset, chances are probably not. It is Ireland’s annual conference for the creative industry. It is a three day event in Dublin’s amazing
The Pencil is mightier than the Sword: Je Suis Charlie
The New Year has started with a strange turn of events, where moral and pseudo-religious outrage has turned into a horrific and tragic attack on not only the press, but free thinki
