MS Readathon – Let’s get those kids reading !
Isn’t it funny how things change from one generation to the next? These days, when I’m frustrated with my young son spending too much time in front of a screen (big or smal
Super Bowl: A marketers blessing and a curse
The 58th Super Bowl takes place in Las Vegas this Sunday as Kansas City Chiefs take on the San Francisco 49ers. The Chiefs and star quarterback Patrick Mahomes head into game sligh
The Triumphs, Challenges, and Branding Brilliance of the Tiger Woods and Nike Brand Partnership
In the ever-evolving landscape of sports marketing, certain partnerships stand out for their enduring impact, and the collaboration between golf legend Tiger Woods and sportswear g
Our friend Jonathan Irwin
We first met Jonathan Irwin of the Jack and Jill Foundation when he joined us to launch his “€1 tip” to be added to your restaurant bill campaign in Cork before Chris
The Alix Earle Effect – Why is she so popular and how is she maintaining her success?
Why is she so popular and how is she maintaining her success? Alix Earle is the 2023 ‘It Girl’ and has taken the influencer world by storm. She is one of the fastest-grow
The 2022 World Cup in Qatar has caused a reputation crisis for FIFA
“It’s the most controversial World Cup in recent history and a ball hasn’t even been kicked. Ever since FIFA chose Qatar back in 2010, the smallest nation to host foo
The Late Late Toy Show – Love it or Hate it?
Since it first hit our television screens in 1975, the Late Late Toy Show has become an Irish Christmas tradition. The live two and a half hour programme hosted by RTÉ personality
Is Twitter a must (musk!) for your business?
We are part of an international network of independent PR agencies that handle Crisis PR communications for clients across Europe, called the CCNE, or the Crisis Communications Net
Nothing says IMPACT like an event….
After a two-year hiatus on in-person events, it has been a busy few months at Fuzion, planning, organising, and executing a number of events for our clients. From new pet-store ope
The Love Island Effect – Fast Fame & Fast Fashion
It’s been one month since we last ran to the couch at 9pm to hear, for the last time this summer, “Previously… on Love Island”. For eight weeks of summer, Love Island