Back in January I attended my first networking event of 2017.
The event was organised by Cork Chamber and was called ‘Networking for beginners’.
Caitlin O’Connor from Accelerating Performance was the guest speaker on the night. Caitlin explained the Safe Cross Code for networking – it was great to go back to basics and make sure I was actually networking correctly and also pick up some networking tips.
Networking is an important aspect of any business. It enables people to build mutually beneficial relationships and get their name out there. Networking and meeting in person is a great way to build a more trusting relationship with people and will help you stand out from the rest.
Networking can be scary as very few people find it easy to walk into a room of strangers and start talking, so when you do, you want to make sure you are networking correctly and making the most of it.
Caitlin explained that networking is simple, but not easy and gave lots of tips on how to make the most out of any networking event.
Advice I picked up on the night:
- Research who is attending beforehand – read the attendance list and identify people you would like to speak to.
- Remember TED (tell, explain, describe)
- Know your ask – If you have a clear vision of what you want to achieve it will be a lot easier. For example, you are here looking to speak to people who may need your PR service. The person you are speaking to might not require your service but they may know someone who does, so keep an open mind.
- You should have over 250 connections on LinkedIn.
- Make sure your follow up is meaningful.
- Always say thank you.
- Talk to less people for longer – quality conversations, not quantity.
- Practice – the more you practice the easier it will become.
Thank you Cork Chamber and Caitlin!
Saidhbh Sweeney is a PR Executive with Fuzion Communications: PR, Marketing and Graphic Design