For over 40 years Firebird has been a global leader in designing and manufacturing high performance solutions for the domestic and commercial heating market.

With a clear focus on sustainability, Firebird has invested many resources in developing products that will future-proof home heating. These products include their range of Enviroair Air Source Heat Pumps, Envirocyl Quick Plumb Units and Europe’s most efficient Boilers which are future-proofed for HVO (Hydrotreated Vegetable Oil) which is an advanced fossil-free fuel derived from 100% renewable waste streams.

OUR ROLE

Fuzion are effectively the PR and Marketing department for Firebird for their GB, NI and IRL markets, promoting the company products, educating the public about sustainable home heating solutions as well as supporting the client in the public awareness activities regarding reviewing the tax regime to change so that HVO can be used for home boilers, providing a real solution to carbon emissions in homes across the country.

In 2021, to celebrate its 40th anniversary, Firebird underwent a total rebrand to reflect its business strategy and ambition for growth. The rebrand communicated through a progressive new branding and website, was not only an important way in which to align the brand visually across its sites in England, Ireland and Northern Ireland but also to demonstrate Firebird’s vision for a sustainable future. We supported Firebird through this brand redevelopment in all elements of design including the new Logos, Factory Signage, Vehicles, Brochures, Marketing Materials, Social Media Assets, Exhibition Show Walls and Website Design.

We are working with Firebird at a pivotal time for their business as they pivot their business to a focus on renewable energy sources, moving from traditional home heating oils to more sustainable solutions  such as Air Source Heat Pumps and the use of transitional fuels like HVO.  We have been their primary marketing resource for the past four years, providing a wide range of services, and guaranteeing them continuity of service at all times.