Clarity – is it too much to ask for?
There’s a saying I like – “any fool can make simple things complicated; it takes a genius to make complicated things simple“. Communicating cle
Avoiding the Snowball Effect
The beauty of the flurry of snowflakes falling outside my office/spare bedroom window is magical. Yet experience, and probably age, inspire a level of concern and consideration as
Brexit – Keep calm and plan
The uncertainty, implications, and fallout from Brexit was the topic for debate at an Enterprise Ireland event that I went along to this week. As a country so heavily dependent on
PR is not a “one size fits all”
The perception of the PR industry is one we often have to fight against and to defend. Some people may take a cynical view that PR is an indulgent commodity, a drain on a marketing
Award season is not just for Tinsel Town
As individuals, professionals and as companies we often use this time of year to evaluate and set out our plans and ambitions for the year ahead. For instance in Fuzion, we kicked
The Importance of Caring
Today has been one of those days that sums up our work as a team and with our clients. It epitomises our job and the value and importance of relationships. A beautifully parceled b
Why is there so much industrial unrest?
Strikes, conflicts, confusion and chaos – they’ve become the norm in Ireland over the last 12 months. Although, the economy is continuing to strengthen and our unemployment rat
The art and power of a good story
We were at the Network Cork awards which was attended by women of all ages who work across all sectors from healthcare to hospitality, legal to media. It can prove a bit of challen
Is the grass always greener on the other side?
Did you know that 48,000 Irish people run part of their business in Britain? I didn’t until, out of curiosity, I popped along to a conference aimed at those interested in dipping
Deadline 21st January – Register your lobbying activity
There’s nothing like a deadline to inspire action! Maybe it’s the former journalist in me but I work best when to a deadline so I am quite partial to working against the clock
