The Single BIGGEST PR Tip of all
From all of our work with clients and our collective experience and expertise I can offer you one simple piece of advice about Public Relations, one Golden Nugget that you need nev
What do you think of me?
“What do you think of me?” is a strange question to ask anyone but every day we are putting ourselves out there in the firing line and whether you like it or not, people will j
Small Gestures that make a HUGE Difference
The power of simple gestures .. A really simple gesture at a time when we just don’t tend to get around to doing things like that anymore.
Buying with a PR Objective
I know you probably have enough on your plate but (the famous but!), I would strongly encourage every purchasing manager to also include a definite “PR Agenda” as part of the c
You need to understand making bread to avoid toast – Bill Clinton
Bill Clinton made a huge impression in Ireland last week during his visit and scored huge credibility points with his straight talk and in particular his comment that “Ireland ne
The Shoe Polishing Awards!
The whole idea of industry awards is really quite interesting and something that can often make you wonder when you see pictures in the newspapers or trade magazines of people hold
17 PR Tips that No One can do for You
PR or Public Relations is all about Managing your Reputation- protecting, maintaining, building and managing your reputation. There is nothing more valuable as a good reputation an
Chow Mein Special! – Going further to find New Customers for your Business
It was a terrific and simple lesson in finding new customers by being a little bit creative, working with partners who might also benefit from your offering and literally looking b
The Irish Bank Robber and Facebook
When the renowned Irish American bank robber, Willie Sutton was arrested having been caught after one of his many bank heists he famously gave the following response to journalist
Bill Gates and his last dollar
What did Bill Gates really mean when he said "If I was down to my last dollar I would spend it on PR?"
