Understanding your ‘Story’
In a previous post we outlined our Fuzion Process, which is a framework that we use with clients for their planning. We use this “Story” framework for all of our clients and we
Your “Story Telling” Process
As part of your planning for this year we wanted to give you a simple Marketing framework using our Fuzion process, that might help to keep year on track. We use this “story” f
‘Great Taste’ and all the other things that flavour what we eat or drink
The Great Taste awards, described as the ‘Oscars’ of the food world are organised by the Guild of Fine Food. They are the acknowledged benchmark for fine food and drink, and w
The importance of remembering people’s names
Early on in my professional career, I learned how important it is to get names right and here I will give you my simple tips to help you get them right too. My first job in Washing
Boojum Mania
Our client Boojum is due to open in Cork this week…and the excitement is Cork is well and truly building. Late last month the Boojum team came to town and caused a major buzz
Award season is not just for Tinsel Town
As individuals, professionals and as companies we often use this time of year to evaluate and set out our plans and ambitions for the year ahead. For instance in Fuzion, we kicked
New Year, Same Me… (But how can we really change?)
So how are those resolutions going? You know the dreaded New Year’s Resolutions – To lose weight, eat healthy, go to the gym, give up cigarettes, drink less, etc. etc. etc
The Art of Possibility – I had a great 2017 because..
For the last few years I have been doing this simple little exercise at the start of the year to help me get focused around things that are important both personally and profession
The Importance of Caring
Today has been one of those days that sums up our work as a team and with our clients. It epitomises our job and the value and importance of relationships. A beautifully parceled b
Happy New Year !
Before you think I have totally lost my mind (maybe I have!) I do actually consider the 1st December to be the start of the new year when it comes to business. I know December is a
