The Secret of My Success
One of the guys my partner Greg and I really admire in business is Louis Copeland. He is a very practical guy, full of positivity and like a breath of fresh air every time we mee
The Single BIGGEST PR Tip of all
From all of our work with clients and our collective experience and expertise I can offer you one simple piece of advice about Public Relations, one Golden Nugget that you need nev
Small Gestures that make a HUGE Difference
The power of simple gestures .. A really simple gesture at a time when we just don’t tend to get around to doing things like that anymore.
Buying with a PR Objective
I know you probably have enough on your plate but (the famous but!), I would strongly encourage every purchasing manager to also include a definite “PR Agenda” as part of the c
The Shoe Polishing Awards!
The whole idea of industry awards is really quite interesting and something that can often make you wonder when you see pictures in the newspapers or trade magazines of people hold
17 PR Tips that No One can do for You
PR or Public Relations is all about Managing your Reputation- protecting, maintaining, building and managing your reputation. There is nothing more valuable as a good reputation an
Bill Gates and his last dollar
What did Bill Gates really mean when he said "If I was down to my last dollar I would spend it on PR?"
Happy Customers – the best PR!
Happy customers generate the best of PR - some examples of excellent customer service (mainly) in Cork
Getting Past the Menu
How can searching for the perfect meal in a really nice restaurant teach us valuable lessons about our own business?
Dare to be Different
Dare to Be Different? I picked up on an expression lately that I found was really interesting: “Sheepwalking”, referring basically to our general tendency to follow the norm,
